Compostition

1.  What is the Gestalt Theory?

Gestalt psychology is a school of thought that believes all objects and scenes can be observed in their simplest forms. Sometimes referred to as the 'Law of Simplicity,' the theory proposes that the whole of an object or scene is more important than its individual parts. Observing the whole helps us find order in chaos and unity among outwardly unrelated parts and pieces of information.

Gestalt psychology proposes a unique perspective on human perception. According to Gestalt psychologists, we don't just see the world, we actively interpret what we see, depending on what we are expecting to see.

2.  What is the Golden Ratio? 

here's a common mathematical ratio found in nature that can be used to create pleasing, natural looking compositions in your design work. We call it the Golden Ratio, although it's also known as the Golden Mean, The Golden Section, or the Greek letter phi. In the Golden Spiral (or Fibonacci Sequence)  a series in which the pattern of each number is the sum of the previous two numbers. Starting at zero, the sequence is: 0, 1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, 144… and so on. The Golden Ratio can be applied to shapes too. Take a square and multiply one side of by 1.618 and you get a rectangle of harmonious proportions: